COMMUNICATIONS & CALLING

Business Communications Systems

Business Communications is the central nervous system of your company's interactions. We build and configure connected systems that bring your phone calls, text messages, and other client conversations into a single, manageable platform. This creates one unified inbox for your entire team to see and respond to every customer.

  • Software
  • Setup & implementation
  • Consulting & strategy
  • Custom build

The problem it solves

Many businesses struggle with scattered communications. Leads are missed because calls go to personal voicemails, text messages get lost on different phones, and there is no central record of who said what. This disorganization leads to slow follow-up, a poor customer experience, and lost revenue.

How LATTICE helps

We solve this by building a central communication backbone for your business. We integrate your business phone, SMS, and other channels into a unified system that tracks every interaction. This allows your team to respond faster, collaborate effectively, and ensure no lead or customer falls through the cracks.

How it works

  1. 01Audit Communication Channels

    We map your current call flows, phone numbers, and messaging processes to identify gaps and opportunities for consolidation.

  2. 02Design the Unified System

    We design a custom communication infrastructure that brings your phone, SMS, and other channels together into a single, cohesive system.

  3. 03Build and Integrate

    We configure the business phone system, set up call routing and queues, and connect everything to a central inbox accessible by your team.

  4. 04Implement Workflows

    We build automations like missed call text back and voicemail follow-ups to help you recover leads and streamline operations.

  5. 05Train and Deploy

    We train your team on using the new system, from making calls and sending texts to managing conversations in the unified inbox.

What it can do

  • Business Phone Systems
  • Two-Way Business Texting
  • Unified Conversation Inbox
  • Call Tracking and Recording
  • Automated Call Routing
  • Voicemail Follow-Up Automation
  • Missed Call Recovery
  • Outbound Sales Calling
  • Power Dialer Systems
  • Call Reporting and Analytics
  • SMS Marketing Campaigns
  • Team Collaboration Tools

Example use cases

Home Services Contractor

A plumbing company misses a call for an emergency repair. The system automatically sends a text message, 'We saw we missed your call. How can we help?' The dispatcher sees the text in the unified inbox and immediately books the job, recovering a lead that would have been lost.

Law Firm

A paralegal needs to review a previous phone conversation with a client about case details. They find the call recording linked to the client's contact record in the central system, avoiding confusion and ensuring accurate information.

Sales Team

A salesperson uses the power dialer to work through a list of new leads. The system automatically calls the next number, allows for one-click call dispositions, and triggers a follow-up email sequence, all from one interface.

Who it is for

  • Home Service Contractors
  • Law Firms
  • Medical Practices
  • Med Spas
  • Real Estate Agents
  • Insurance Agencies
  • Automotive Shops
  • Financial Advisors
  • Consulting Firms
  • B2B Sales Teams

Questions

Can I keep my existing business phone number?

Yes, in most cases we can port your existing business phone number into the new system to ensure continuity for your customers.

What is a unified inbox?

A unified inbox is a single interface where your team can view and manage conversations from multiple channels, such as phone calls, text messages, and website chats, all in one place.

Does this replace our employees' personal cell phones?

The system provides a dedicated business phone line that can be used on desktop and mobile apps, separating business and personal communications without requiring you to change personal devices.

How does call tracking help my business?

We can assign unique phone numbers to different marketing campaigns. When a customer calls a specific number, the system attributes the call to that source, helping you measure marketing effectiveness.

Is this system only for sales teams?

No. While it is a powerful tool for sales, a unified communication system benefits any department that interacts with customers, including customer service, operations, and administration.

Talk to us about Business Communications.

Tell us how your business runs today and what you need. We will reply with a clear plan.

Part of Communications & Calling on the services overview.