New Collection Hype
- 1Customer tags brand in a social post
- 2AI detects brand mention and sends a discount code
- 3Customer joins early access SMS list
- 4Automated notification sent 1 hour before launch
Systems for POD Brands
Scale Your Print on Demand Operations and Retention
Print on demand businesses earn their income by selling custom designed goods without holding physical inventory, relying on high volume margins. The usual losses come through manual order status updates, uncoordinated customer service tickets, and failing to recapture one time gift buyers.
Ecommerce & Online Business
- Automated Order Tracking Portals
- Mockup Approval Workflows
- UGC Review Requests
- VIP Design Drops
- Failed Payment Recovery
How the business actually works
How the work flows, start to finish.
- 01
Design Launch
New creative assets are uploaded and synced across storefronts to begin the sales cycle.
- 02
Order Capture
Customer transactions are processed and instantly verified for design file compatibility.
- 03
Production Sync
Order data is transmitted to fulfillment partners for printing and quality control.
- 04
Fulfillment Tracking
Carrier tracking numbers are retrieved and communicated to the buyer to reduce support volume.
- 05
Post Purchase
Delivery confirmation triggers an automated request for a photo review or social share.
- 06
Retention
Segmented follow ups encourage repeat purchases based on previous design interests.
Where it leaks
Common problems for print on demand businesses.
01
Where is my order
Owners are often buried in repetitive emails regarding production times and shipping updates. Without automated status triggers, customer satisfaction drops during the period between printing and shipping.
02
High Return Rates
Sizing issues or print defects can lead to costly refunds that eat into slim margins. Inconsistent communication during the dispute process leads to negative merchant account ratings.
03
Orphaned Buyers
Many customers buy a single shirt for an event and never return to the shop. Without a systematic reactivation workflow, the cost to acquire a new customer remains unsustainably high.
04
Design Proof Delays
For semi-custom orders, waiting on buyer approval for a mockup can stall production for days. Manual follow ups for proof approvals are easily forgotten, leading to shipping delays.
05
Platform Fragmentation
Managing data across multiple marketplaces and social shops creates siloed customer information. This makes it difficult to have a single view of a customer's lifetime value and preferences.
What LATTICE can build
Systems built around how you work.
Automated Order Tracking Portals
Provides a branded page where customers can see their current production stage, from printing to packaging, without emailing support.
Mockup Approval Workflows
Sends automated SMS and email reminders to customers who have not yet approved their custom design proofs, keeping the production line moving.
UGC Review Requests
Triggers a specific request for photos of the physical product once the carrier marks the package as delivered, building social proof.
VIP Design Drops
Automatically segments top spenders and notifies them via SMS before new collections or limited edition prints go live.
Failed Payment Recovery
Immediate outreach for declined transactions or abandoned carts to secure the sale before the customer leaves the site.
Replacement Dispute Management
A structured portal for customers to upload photos of misprints, automating the internal review and replacement order process.
Example systems
What it looks like in practice.
Custom Design Proofing
- 1Order placed for personalized merchandise
- 2Designer uploads proof to client portal
- 3Client receives SMS link to approve or request changes
- 4Approval triggers final file transfer to production
Buyer Reactivation
- 1Customer has not purchased in 90 days
- 2System checks previous purchase category like t-shirts or mugs
- 3Personalized email sent featuring new designs in that specific category
- 4Offer expires in 48 hours to drive urgency
Have a different problem?
Tell us what's slowing the business down. LATTICE can build around the way your business operates.
Questions from print on demand businesses
How do you handle customers asking for shipping updates?
LATTICE provides automated tracking notifications that pull data from your fulfillment partners. By proactively sending updates when an item moves from printing to shipping, you significantly reduce the volume of support tickets.
Can we manage custom design approvals through the system?
Yes. We build custom portals where you can upload mockups. The system then handles the follow up reminders until the customer clicks the approval button, which can then notify your production team.
Will this work if I sell on multiple platforms?
The goal of LATTICE is to centralize your customer data. We create a single source of truth for your buyer history, regardless of which storefront the original transaction occurred on.
How do you help with repeat sales?
We implement automated segmentation based on what people have bought. If a customer buys a specific niche design, the system will automatically follow up when you release new products in that same niche.
Can we automate the process for damaged items?
We can set up a structured form for customers to submit photos of damaged goods. This enters a workflow where you can approve a reprint with one click, rather than managing a long back and forth email chain.