Personalized Order Confirmation
- 1Buyer completes checkout for a custom item
- 2LATTICE sends a text confirming the details
- 3System updates the production pipeline status
- 4Customer receives a link to track the crafting progress
Systems for Creative Entrepreneurs
Makers and vintage curators make money through unique product listings and high-volume small-batch shipping. Profit often leaks through manual customer service responses, forgotten follow-ups on custom orders, and the inability to capture off-platform leads.
Ecommerce & Online Business
How the business actually works
Listing
Developing unique product assets and descriptions for your digital storefront.
Inquiry
Potential buyers message regarding custom dimensions, colors, or materials.
Order Received
A transaction occurs and the fulfillment clock begins in the studio.
Production
The hands-on process of crafting or sourcing the specific item ordered.
Fulfillment
Packaging the item securely and generating the necessary shipping labels.
Transit
Communicating the journey of the package until it reaches the buyer doorstep.
Review Loop
Encouraging the buyer to leave feedback to improve shop ranking.
Retention
Re-engaging past buyers for seasonal launches or replenishment orders.
Where it leaks
Handling repetitive questions about shipping times or item specs takes hours away from the workbench. Without automation, these messages can sit unanswered, leading to lost sales and poor shop ratings.
Managing personalized requests across messy message threads often results in production errors. It is difficult to track which custom fields belong to which order without a centralized dashboard.
Most sellers lack a system to turn a single transaction into a long-term relationship. Valuable customer data stays locked in the marketplace instead of being nurtured for repeat business.
Customers often send multiple messages asking for status updates before a package arrives. A lack of proactive communication increases the administrative burden during peak holiday seasons.
Organic reviews are hard to come by without a consistent follow-up process. Low review counts make it harder for new customers to trust your shop and choose your products over competitors.
What LATTICE can build
AI receptionists handle common questions about materials, lead times, and shipping policies instantly.
Provide buyers with a dedicated space to upload reference images or text for personalized items.
Trigger automated SMS or email requests a set number of days after delivery to boost shop authority.
Let customers sign up for alerts when popular handmade items are back in the shop.
Send automated sequences showing how to care for the item or suggesting complementary products.
Sync buyer information into one place to track lifetime value and purchase history across all channels.
Visual tracking of every order stage from raw materials to the final quality check.
Broadcast seasonal promotions to previous buyers to drive revenue during peak shopping months.
Example systems
Tell us what's slowing the business down. LATTICE can build around the way your business operates.
LATTICE helps you build a professional brand presence and use automated email and SMS to stay in touch with your buyers. By providing a premium post-purchase experience, you encourage them to come directly to you for their next order. This helps you build an asset you own outside of any third-party marketplace.
Yes, you can set up specific workflows that trigger when a custom inquiry is made. This includes sending out a questionnaire to gather all necessary details and photos before you even start the project. This keeps all your specs in one place so you never miss a detail on a bespoke piece.
Automation is most valuable when your volume spikes and you cannot keep up with messages manually. By letting the system handle tracking updates and common questions, you can stay focused on fulfillment and shipping. It ensures every customer feels taken care of even when your shop is at maximum capacity.
Our dashboards provide a clear view of which customers are returning and what their total spend is over time. You can identify your most loyal fans and send them exclusive early access to new collections. This data helps you understand the true value of your brand beyond a single sale.
You can set up workflows that monitor for transit delays and proactively message the customer. Addressing the issue before the customer has to ask builds trust and reduces the number of frustrated inquiries in your inbox. It turns a potential negative experience into a demonstration of great service.