Seasonal Flavor Launch
- 1New batch of Pumpkin Spice is entered into the system
- 2Automated SMS sent to guests tagged with fall preferences
- 3Guest clicks link to pre-order a pint for pickup
- 4Notification sent to staff to bag the order
Systems for Dessert Shops
Modernize Your Creamery Operations and Guest Loyalty
Ice cream shops bring in revenue through high frequency walk in traffic and premium pint sales. Money is usually lost through unmanaged catering inquiries, inconsistent seasonal staff communication, and a failure to nurture repeat visits from casual guests.
Restaurants & Food
- Catering Lead Automation
- Flavor Alert Reactivation
- Feedback Capture Systems
- Digital Cake Ordering
- Seasonal Staff Portals
Also for: Dessert Shops
How the business actually works
How the work flows, start to finish.
- 01
Inquiry
A potential guest or event planner contacts the shop regarding flavor availability or catering options.
- 02
Capture
The system records guest details through the point of sale, digital waivers, or catering forms.
- 03
Nurture
Automated messages share information about seasonal flavor rotations and limited time offerings.
- 04
Booking
Catering events and birthday party rentals are confirmed with automated deposits and contracts.
- 05
Execution
Kitchen staff receive precise orders for custom cakes, pre-packed pints, or sundae bar kits.
- 06
Loyalty
Post-purchase follow-ups encourage guests to join the flavor club and leave feedback on their visit.
- 07
Reactivation
Dormant customers receive invitations to return when their favorite seasonal batch is back in the case.
Where it leaks
Common problems for ice cream shops.
01
Lost Catering Leads
Event inquiries for sundae bars or ice cream trucks often sit in an unmonitored inbox while owners are busy behind the counter. This lack of immediate response leads planners to book with competitors who respond faster.
02
Seasonal Drop Off
Traffic often fluctuates based on the weather, leaving shops vulnerable during colder months. Without a way to reach past customers directly, shops cannot drive the necessary volume for indoor pint sales or holiday cakes.
03
Fragmented Guest Data
Transaction history is often trapped in the register without a way to link it to a specific guest profile. This makes it impossible to recognize your most frequent scoopers or send personalized offers based on flavor preferences.
04
Staff Training Gaps
High turnover among seasonal scoopers leads to inconsistent communication regarding allergens or special promotions. Manual oversight of every staff interaction is impossible during a summer rush.
05
Review Management
A single bad experience during a long line can result in a public negative review that lingers. Shops lack a private channel to capture frustration and resolve issues before they reach public forums.
What LATTICE can build
Systems built around how you work.
Catering Lead Automation
Instant SMS and email responses to catering inquiries ensure planners receive your menu and pricing the moment they express interest.
Flavor Alert Reactivation
Tag guests by their favorite flavors and send automated notifications when those specific batches are freshly spun and available in the case.
Feedback Capture Systems
Automated post-visit texts ask guests about their experience, routing positive sentiments to public sites and negative feedback to the manager.
Digital Cake Ordering
A structured portal for custom ice cream cakes allows guests to select bases, mix ins, and pickup times without needing a phone call.
Seasonal Staff Portals
Centralized hubs for staff containing up to date allergen sheets, scoop techniques, and opening procedures to ensure consistency.
Loyalty Member Dashboards
Guests can view their punch card status or points balance through a simple mobile interface, encouraging more frequent visits.
SMS Blast Campaigns
Drive immediate foot traffic on slow days or during rainy weather with targeted text offers sent to your local guest list.
Example systems
What it looks like in practice.
Event Catering Workflow
- 1Inquiry form submitted for a graduation party
- 2Auto-reply sends the Sundae Bar catering guide
- 3Client selects package and pays deposit online
- 4Calendar syncs and staff schedule is updated
Negative Review Recovery
- 1Owner receives immediate internal notification
- 2System sends an automated apology and a bounce-back coupon
- 3Guest returns to redeem the offer and update their sentiment
Have a different problem?
Tell us what's slowing the business down. LATTICE can build around the way your business operates.
Questions from ice cream shops
How can automation help when we are busy scooping?
Automation handles the administrative tasks that you do not have time for during a rush, such as answering basic questions about hours or allergen info. It works in the background to capture lead info so you can follow up when the shop is quiet.
Can we track which flavors are most popular with our regulars?
Yes, by utilizing the CRM to tag guest profiles based on their purchases, you can see trends in flavor preferences. This data allows you to make smarter inventory decisions and send more relevant marketing messages.
Does this replace our current point of sale system?
LATTICE is designed to complement your operational tools by adding a layer of communication and guest relationship management. It focuses on what happens before and after the transaction to drive lifetime value.
How do we handle catering deposits through the system?
The system can trigger professional invoices and secure payment links as soon as a catering date is confirmed. This ensures you are paid for your time and ingredients before you even begin prepping the order.
Is it possible to manage multiple shop locations?
Yes, the dashboard allows you to toggle between locations or view your entire brand at once. You can run individual promotions for specific shops or broadcast brand wide updates to your entire database.