Systems for RV Dealers
RV dealerships earn their income through high-ticket motorized and towable sales, F&I products, and long-term service contracts. Revenue leaks occur when trade-in appraisals are not followed up on, or when seasonal service bay backlogs lead to customer frustration and lost parts sales.
Automotive
How the business actually works
Lead Intake
Prospective buyers inquire about specific floorplans or chassis types through the website or marketplace listings.
Trade Appraisal
Sales teams collect vehicle details and photos to provide preliminary trade-in valuations.
Unit Showing
Scheduling walkthroughs for Class A, B, or C motorhomes and travel trailers.
F&I Processing
Managing the documentation for financing, extended warranties, and GAP insurance.
PDI Phase
Technicians perform the pre-delivery inspection to ensure all appliances and systems are functional.
Orientation
The delivery coordinator conducts the final walk-through and owner education session.
Service Interval
Recalling the unit for winterization, roof seals, or routine chassis maintenance.
Where it leaks
Web leads often drop off when a specific unit is sold, missing the opportunity to pivot them to a similar floorplan. Without immediate engagement, buyers move to the next dealer within minutes.
Service advisors are overwhelmed with calls for warranty work and winterization during peak seasons. Manual scheduling leads to empty bays during the day and unhappy owners waiting weeks for simple repairs.
Financing applications and insurance proof often get stuck in email threads. This delays the delivery date and increases the risk of the buyer backing out of the contract.
Owners looking to upgrade often submit trade-in forms that never get a response from a manager. These are the highest intent buyers who end up selling privately or to competitors.
After the unit leaves the lot, communication often ceases until a major issue arises. This misses the steady revenue from recurring maintenance and accessory upgrades.
What LATTICE can build
Automated assistants respond to specific stock number inquiries, providing specs and booking walkthroughs instantly.
Automatically request additional photos and condition details from owners to speed up the appraisal process.
Allow owners to book winterization, de-winterization, and routine maintenance online based on technician availability.
A client dashboard where buyers can see the progress of their pre-delivery inspection and scheduled pickup time.
Automated SMS and email campaigns to schedule roof inspections and appliance checks before the camping season begins.
Ensures that when the parts or service department is busy, the caller receives a link to start their request via text.
Systematic reminders to buyers for missing signatures or insurance binders required to clear the unit for delivery.
Example systems
Tell us what's slowing the business down. LATTICE can build around the way your business operates.
The system can be configured to notify the lead that a unit is pending while simultaneously offering to show similar floorplans in stock. This keeps the buyer engaged with your dealership rather than looking elsewhere.
Yes, you can send automated updates when a unit moves from the yard to a service bay and when the PDI is complete. This significantly reduces the volume of status-check phone calls your advisors have to handle.
The platform is flexible enough to handle the different data requirements for motorhomes, such as mileage and chassis specs, as well as the specific weight and hitch requirements for towables.
We provide secure client portals where buyers can upload necessary documentation. This keeps sensitive information out of unsecure email inboxes and creates a clear audit trail for your F&I manager.
By tracking the types of units your customers own, you can send targeted offers for specific accessories like solar upgrades, lithium batteries, or specialized hitches that fit their exact model.